Ansengine for paid and performance agencies
The short version. None of the four levers this product pulls is a paid-media lever, and that is worth saying first: what it gives you is the measurement layer under a channel your clients are already asking about.
The four levers here are an own-site entity page, directory presence, best-of placement and earned mentions. None of them is bought, and a performance shop is not staffed for any of them. Saying otherwise would be the easiest sale on this page and the one you would resent by month three.
What is genuinely useful is the instrument. Clients are asking what AI engines say about them, most agencies are answering with a screenshot, and a measured answer with a sample size behind it is a different conversation. It is a reporting capability before it is a service line.
The second useful piece is attribution. Sessions arriving from AI engines are identifiable in first-party logs, and leads captured with that context can be joined to the measured window. That is your language, and it is the part of this work that translates directly.
What the product actually does here
01AI referral traffic, counted
Which engines send real people back, from forwarded request logs. First-party counts, not modelled estimates.
02Leads joined to the measured window
Captured leads are attributed against the measurement window, so a claim about AI-driven demand has a record behind it.
03Reports your clients can read
White-label reports render measured rates with their sample sizes, so the number in the deck is one you can defend in the meeting.
What we will not claim here
- We do not sell revenue per search query. Search Console has no revenue and Analytics has no query, so any per-query dollar figure is a model dressed as a measurement.
- We do not claim AI visibility work is a paid channel or that it can be bought. Where a surface does carry ads, that is measured separately and labelled as ads.
One thing to hold on to: none of the above is assumed about you. Your report classifies each of your money queries from your own measured answers, and if it disagrees with this page, the report is right. This page describes what categories like yours have tended to look like, which is a useful prior and a bad conclusion.
The measurement rules behind that are on the methodology page, and the enforcement page names the test behind each one.
Measure your own domain