Ansengine for PR and communications agencies

The short version. The strongest lever in AI visibility is an editorial mention on a source the engine reads, which is the thing you already do, and this is the instrument that finally shows it landing.

Editorial mentions correlate with AI citations considerably more strongly than links do. That single fact puts earned media at the centre of this work rather than at the edge of it, and it is the reason a communications agency starts this ahead of most technical shops.

The problem earned media has always had is proof, and this is the first channel where the proof is cleanly available. A placement either changes what the engines say about the client or it does not, and both outcomes are measurable on the same instrument, in the same units, before and after.

What the product adds to the craft is targeting. Instead of a general list of publications, it shows which specific sources the engines that matter to this client actually cite, per engine, so a pitch is aimed at a source with measured influence on the answer rather than at a masthead.

What the product actually does here

  • 01Source targets with measured influence

    The publications and pages your client's engines actually cite, per engine, ranked by how much that engine leans on them.

  • 02Before and after on the same instrument

    A placement is measured against the baseline window with both confidence intervals stored beside the verdict, so the claim survives being questioned.

  • 03Approval before anything sends

    Every pitch is drafted for a human to approve, and nothing goes out on its own. The agent drafts, you approve, the system acts.

What we will not claim here

  • We do not generate fake mentions, placements or coverage. A manufactured mention has to add real value or it does not move citations and it does risk the relationship.
  • We do not write a model's opinion of your client's brand perception. Sentiment is computed from measured answers, not narrated.

One thing to hold on to: none of the above is assumed about you. Your report classifies each of your money queries from your own measured answers, and if it disagrees with this page, the report is right. This page describes what categories like yours have tended to look like, which is a useful prior and a bad conclusion.

The measurement rules behind that are on the methodology page, and the enforcement page names the test behind each one.

Measure your own domain