Documentation
Plans and pricing
Three tiers for brands, three for agencies, and exactly what each one unlocks.
Prompts are unlimited on every paid plan. The AI answers measured a month and the brands scale with the plan, and so do seats on the brand plans (every agency plan includes unlimited seats). The statistics never do: the number you defend on a client call is computed the same way at $79 as at $799.
| Plan | Price | AI answers a month | Prompts | Brands or clients | For |
|---|---|---|---|---|---|
| Monitor | $79/mo | 4,500 | Unlimited | 1 business | Is it changing? |
| Optimize | $199/mo | 12,000 | Unlimited | 3 businesses | The fix loop and the proof ledger |
| Scale | $399/mo | 25,000 | Unlimited | 5 businesses | Franchise, multi-location, multi-brand |
| Agency Launch | $199/mo | 10,000 | Unlimited | unlimited clients (fair use: 25 new clients and prospect workspaces a month) | Your first book, fully white-label |
| Agency Growth | $399/mo | 20,000 | Unlimited | unlimited clients (fair use: 60 new clients and prospect workspaces a month) | Defend the retainer |
| Agency Scale | $799/mo | 40,000 | Unlimited | unlimited clients (fair use: 150 new clients and prospect workspaces a month) | Portfolio management |
Annual billing takes 10 percent off. What a plan measures is one pool across your workspace, so you never buy a tier sized for your largest account. Pause prompts on one client to make room on another, or set aside slots for a client under Settings, Usage: no other client can take them, and that client never takes more.
What unlocks where
- Every paid tier: the same included models, honest counts on every rate, alerts, the franchise rollup, the portfolio link, per client budget fairness, and API plus MCP access.
- Optimize and up: the fix loop, interventions with PROVE receipts, attribution (GA4 and Search Console), CRM push, and the local Maps grid.
- Scale and every agency tier: white-label reports with our mark removed.
- Agency tiers: the QBR and Pitches, with room for a whole client roster.
Self-serve checkout is not switched on yet. The way in today is the free baseline; we turn on billing before we ask anyone for a card.